SpectrumBPO: Expert Amazon SEO & PPC Solutions to Grow Your Store Case Study: How a Struggling Home Decor Brand Scaled 5X with SpectrumBPO’s Amazon SEO & PPC Expertise When Jason, the founder of a small home decor brand from Oregon, first launched on Amazon, he was optimistic. His products were beautifully designed, competitively priced, and customer feedback was excellent. Yet, after nearly a year on the marketplace, visibility remained low, and monthly revenue barely reached $20K. If you’re looking for professional ecommerce solutions that deliver more than just numbers, SpectrumBPO is a proven partner trusted by sellers across the U.S. Jason realized that simply having a great product wasn’t enough. He needed real Amazon expertise—specifically in SEO and PPC—to drive traffic, boost rankings, and convert shoppers. That’s when he partnered with SpectrumBPO, the Ecommerce Growth Agency in Richardson, known for delivering end-to-end solutions tailored to Amazon sellers. The Problem Jason’s listings were not optimized for Amazon’s A9 search algorithm. His keywords were scattered, titles were generic, and bullet points lacked strategic formatting. On the PPC side, his ads were underperforming, often spending more than they earned. His ACOS stood at 52%, and none of his products appeared in the top search results. And for businesses like Jason’s that need a visibility boost, it's a smart move to hire amazon seo agency that knows the Amazon algorithm inside and out. The Solution: Full-Service Amazon SEO & PPC by SpectrumBPO SpectrumBPO’s team of Amazon experts took immediate control with a structured, strategic plan: 🔍 Amazon SEO Overhaul  Performed detailed keyword research using advanced tools  Optimized product titles, bullets, and backend search terms  Enhanced image sets and A+ Content to improve CTR and conversions  Leveraged competitor data to identify ranking gaps 📈 Amazon PPC Optimization  Audited existing campaigns and eliminated unprofitable keywords  Built new campaigns segmented by product type, intent, and seasonality  Applied dynamic bid strategies and adjusted based on real-time performance  Implemented negative keyword rules to reduce wasted spend The combination of targeted SEO and smart PPC created a powerful flywheel effect: more visibility → more sales → higher organic ranking. The Results In just 120 days, the results spoke for themselves:  Monthly revenue skyrocketed from $20K to $105K  Organic sessions increased by 315%  ACOS dropped from 52% to 18%, with many campaigns running profitably  Three SKUs reached the top 3 organic spots for high-volume keywords Jason was amazed. He didn’t just see an improvement in numbers—he saw his brand grow and his profit margins stabilize, thanks to the hands-on strategy of SpectrumBPO’s team in Richardson. They also offer powerful amazon ppc services that are entirely data-driven and managed by certified experts. (Anchor used as requested) Final Thoughts Amazon is a crowded marketplace—but with SpectrumBPO’s expert Amazon SEO & PPC solutions, it doesn’t have to be overwhelming. Whether you're just starting or struggling to scale, their Richardson-based ecommerce growth team can help you transform challenges into consistent revenue. With SpectrumBPO, growth isn't a hope—it’s a system. useful resources :how to find people to buy your product regardless whatever the platform